Beyond ARA: How to achieve true transparency on Amazon

In our latest Live Stream Alexander Ortner, Principal Amazon Retail, talked about the Data you need to succeed on Amazon and he gave you valuable Insights on these questions:

  • Amazon keeps the most important KPIs for itself - so what?
  • How big is my market on Amazon?
  • Who and how big are my relevant competitors?
  • Advertising: how much must and can I invest?
  • Frontend / Advertising / Vendor Central: it only makes sense together

Watch the video and download the slides now.